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Motion Hatch: Helping Motion Designers Do Better Business

Feb 6, 2018

We’ve all wanted something more from of our work at one time or another, but how many of us actually take it upon ourselves to create what we’re looking for? TJ Kearney did just that with the help of four friends when they founded Oddfellows and purposely changed their lives and constructed the careers they wanted.

TJ Kearney was a founding member of Oddfellows Studio and is now the EP at Instrument. In this episode, he breaks down how the roles you started with will change as you grow your business, and how growth and talent acquisition can be best accomplished using remote workers. You will often need to put aside your fears and preconceived notions to best serve your clients, your employees, and your business as a whole.

He also gave some amazing tips on how to properly reach out to studios you want to work with, how to budget a project that gives you the wiggle room you will need to negotiate and make a profit as a studio, and how having a producer partner that you know, trust and have worked with before can make or break a new studio.

Do you have the work/life balance you want? If so, what do you do to make sure it stays that way? If not, where do you think you struggle most with it?


In this episode:

  • Factors you should consider when choosing which projects to take on
  • The trifecta of people to have in place to run a successful business from the start
  • The importance of community involvement and how it can help you hire the best, network effortlessly, and give back in ways you didn’t think were possible.
  • Steps to properly reaching out to studios you want to work with
  • What to look for in a great producer
  • How to utilize social media to grow your business
  • Top tips on budgeting for a project


Find the full show notes at

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